Influencer Campaign Checklist

Influencer Campaign Checklist for B2B Marketing Teams

This isn't another fluffy influencer marketing guide.

This is the exact checklist used by top B2B brands to run creator-led campaigns that actually perform.

Whether you’re starting from zero or looking to scale, this toolkit will help you:

✅ Streamline influencer onboarding
✅ Align creators to real campaign goals
✅ Track performance beyond vanity metrics
✅ Cut the back-and-forth with clear timelines, briefs, and templates

What’s Inside:

• Proven outreach email templates
• Campaign brief + messaging framework
• Performance dashboard (impressions, engagement, UTM clicks)
• UTM tracking guide (with example links)
• Ready-to-use content calendar template

Built for marketers who want to do influencer marketing right—without wasting time.